
Meet the Innovators Changing What It Means to Start a Freight Brokerage
How Two Industry Outsiders Are Redefining What ‘Modern Freight’ Looks Like
Legacy Freight Global may be new to logistics, but it is already shaping what the next generation of brokerages could look like. Founded in 2025 in Montreal by brothers-in-law Joseph Schmerler and Thomas Breton, the company combines sales expertise and operational precision to deliver a modern, technology-driven freight experience.
Legacy Freight Global represents a new generation of freight brokers who see technology as the foundation of their business, not an afterthought.
“We didn’t come from transportation, which helped us build something new. We wanted to work smarter, not just copy what everyone else was doing.”
“Our first month kind of surprised us in terms of the revenue that we generated.”
Early growth created new challenges. With only two people managing every load, they tracked delivery times and shipment details through Outlook calendar entries and built every BOL in Canva.
“We had to save each file on our desktop, erase the old dates, re-enter the new ones, re-save, download it again, and then send it to the customer.” - Joseph laughed recalling it.
“I was so proud. I had the logo and everything. Then we met with a family friend in the industry, and he told us to go home that night and find a TMS. That conversation changed everything.”
Finding the right foundation
Encouraged by that family friend, who runs a major logistics company, Joseph and Thomas began searching for a transportation management system that could simplify operations and support growth.
They briefly tried another platform but found it clunky and dated. When they discovered Rose Rocket’s TMS.ai, the difference was immediate.
“We tested another system briefly, but it felt clunky and outdated. Rose Rocket’s TMS.ai was way more straightforward and visually pleasing.”
Within days, they were live and running their entire business through TMS.ai.
Why Legacy Freight Global chose TMS.ai
Clarity and simplicity
“It’s very visually pleasing and easy to use.”
Market recognition
“Carriers already know what Rose Rocket is. They are like, okay, send the rate con over.”
Support that feels personal
“The service that KP offers was vital to our success. He was there every time we needed him and very patient.”
A connected, professional operation
Since implementing TMS.ai, Legacy Freight Global has transformed into a connected, organized, and scalable brokerage.
All-in-one workflows: Quoting, dispatch, tracking, and invoicing all flow through one platform.
Integrated accounting: QuickBooks setup underway for faster billing.
Color-coded visibility: Clear load statuses at a glance.
“We have everything color-coded. It’s easy to know where you are at. We’ve set it up so we know that every row that’s red is delivering today.”
Even though they have only scratched the surface of what TMS.ai can do, the team already credits the system for giving them structure and professionalism far beyond their size.
“We’re not even using it to its maximum capacity yet, but there’s so much power in it.”
“The majority of the process is super streamlined and super easy. We open it every day. We live by this system.”
Everyday impact
With TMS.ai, Joseph and Thomas spend less time on manual work and more time building relationships. The software’s flexibility makes daily operations faster and cleaner.
“If you forgot to add something, you can add it and it updates where it needs to be. You can even change an address and it updates everywhere automatically.”
Small efficiencies have added up to major results. The system mirrors how they want to show up in the market: fast, reliable, and modern.
“For a small brokerage, what we are using right now is really state-of-the-art.”
Helping shape the future
Legacy Freight Global knows that many in the industry still rely on outdated systems and manual workflows. Their approach shows what’s possible when technology is at the center.
“A lot of people in this business get nervous about technology. For some, even sending an email feels like an accomplishment. We see things differently.”
“It’ll be super cool when AI can auto-generate the completed task for pickup when the truck is on site.”
Their feedback and curiosity reflect a mindset that sees innovation as a daily habit, not a one-time investment.
Looking ahead
Next on the roadmap: the company’s first hire, deeper cross-border coverage, and expansion into new modes such as ocean and air. A customs division is also on the horizon to give customers a full-service experience.
“The companies that don’t evolve will struggle. Technology is the new standard in this business.”